Children's toy manufacturer Little Tikes has partnered with the LeBron James Family Foundation (LJFF) to offer a new line of co-branded licensed sports toys, including a Mini Hoop basketball set and the Dream Big basketball set, with a donation being made to the foundation with each product sold.

James, founder of the LeBron James Family Foundation, commented 'To this day, I still have a Little Tikes hoop sitting in my house just because of all the days I spent playing on it as a kid. It's one of the first gifts you get when you are old enough to do that. That's where I honed my skills. If it wasn't for that Little Tikes hoop, I wouldn't be who I am today'.